One thing many people don’t know or tend to ignore is that UI design and UX writing have a lot in common. All writers won’t pay much attention to the website’s or app’s design. But in the process of their writing, they do incorporate the things that match that design. As human beings are mostly visual creatures and most of our thought flow and process goes into visualization, as a UX writer, you may require to visualize the design of the website, every time you write something. While most people think that visualizing is only related to pictures or icons, that isn’t quite it. The world of graphic design and UI Much of graphic and UI design is centered around visualization. So much so that the best graphic design company in Bangalore or the best UI/UX design company or services tend to visualize when they create the design or the interface for the website or the application. The choice of words, the fonts or typefaces, italics, capitals, and many more things go into designing a good user interface, be it for a website or for a software application. And the role of UX writing is just as big. With that said, here are some simple techniques the best UI/UX design companies use to build their applications or websites. The structure is all that matters In UI design, like things always go together. And the same holds good for UX writing as well. Words that have opposite meanings or do the opposite things should never be placed together. So, structuring the words as well as the elements that go into the design are very important to UI design as well as UX writing. Many times, it has so happened that people who meant to click the ‘Yes’ button have clicked the ‘No’ button instead, due to flaws in design as well as content. Keep it simple This happens to be one basic rule that holds true even for UX writing. As such the best graphic design company in Bangalore always keeps its designs as well as content simple and to the point, so it’s easier for the site’s visitors to navigate and find the information they are looking for. With this simplicity comes the three basic principles of UX design, which are clarity, conciseness, and usefulness. However, keeping it simple doesn’t necessarily mean that it would be easy to create. It’s just that a simple design and writing style can help keep the focus on the job at hand. Make it visible The last thing you want your users to do is to dig to scan through their tiny phones to find what they are looking for. So, just try to keep things visible, so your users will be able to find whatever it is they want and fast. One other thing to keep in mind would be that the people who are reading something online are doing so in an ‘F’ pattern. Meaning that they are reading the title first, then the subtitle, then they jump to the first line of the first paragraph and then to the second line and so on. This means the structure of your write up should not only conform to the design of the website but should also be something that’s easier to read. This also means helping users find what they are looking for quickly. Be unambiguous While you may be into surprises, your users surely aren’t. Especially if they’re looking to find something, but end up finding something else. Be very clear as to what you’re communicating to your users. Also, inform them of any changes that are going to occur with reference to the design or the content. The best UI/UX design company makes sure that it does exactly that. And that keeps the design and content clear, concise, simple and unambiguous. This way, users will be able to find what they are looking for with ease. So, with that said, these are some simple things that you can follow to make your UI design as well as your UX writing clear, concise and to the point. Remember, your users don’t have much time to scour through your website, trying to find what they are looking for. And so should you. You don’t have time to waste on just the UI/UX design for the site or the application. The best graphic design company in Bangalore follow these tips to make their website and application design stunning and visually appealing. So, follow them to get the best out of your application or website.
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June 2019
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